Pelham Associates, Inc.
  Business Coaching, Consulting and Management Education
Contact us:
EMail:  PelhamA@aol.com
Tel: (914) 826-5509
Meet Our Team
WE SUPPORT YOU!

Let us demonstrate why Pelham Associates is the best choice for supporting your mission.

CALL FOR A FREE CONSULTATION
914-826-5509
or Email:  PelhamA@aol.com

We accept Credit Cards and
 Government Purchase Card Payments!


Benefits to You
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Receive a customized program tailored to your organization.
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Taught by a world-class faculty with professional business experience.
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Our inspired faculty blends theory with
hands-on practice
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Progressive 
thinking with social commitment.
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Our specialists are available for coaching individuals and teams.
Aliana Apodaca​
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Motivational Speaker, Executive Coach, Organizational Consultant, Training

Aliana has provided fast paced, inspiring and humorous programs with useful content that makes her a sought after speaker worldwide. With over 20+ years of experience she has jazzed up thousands of people throughout the United States, Bolivia, Puerto Rico, Mexico and Spain. She is known as an authority on energizing employees, increasing teamwork, and developing effective leaders.

Born in El Paso, Texas Aliana grew up as the oldest of seven children in the Barrio de Ysleta. From these humble beginnings, Aliana overcame an abusive childhood and evolved from being a single mother on welfare to becoming a much sought after inspirational speaker, business consultant, trainer, coach, and writer.

Aliana is a gifted speaker who connects with her audiences through humor and real life stories filled with inspiration and practical tips. Audiences connect with her warm style and can relate to her experiences, struggles and lessons. Her powerful teachings have moved audiences to profoundly change their lives and to take the action steps necessary for success.Aliana combines a down-to-earth attitude with a 11Splash of salsa" to help you develop the attributes to your personal power! Her personal style and approach have been warmly received at many conferences where she has appeared with Jane Fonda, Maya Angelou, Sally Field, Gloria
Steinem, President Clinton, and Christina Saralegui to name a few.

As a business owner and advocate for women, Aliana has been recognized by the Small Business Administration as the District- Women in Business Advocate of the Year and was named Business Woman of the Year by TAMACC (Texas Association of Mexican American Chambers of Commerce). She was honored to be chosen as part of a group of small business owners invited to meet with the President at the White House. Aliana has hosted several local TV programs and is currently a featured Business columnist with the El Paso Times. Look for her column which provides advice and guidance to readers on workplace issues. She has been featured in Hispanic Magazine, latinaStyle Magazine and was named as one of 11 1000 Women for the Nineties" by Mirabella Magazine. She is a Fellow of the National Hispana leadership Institute, one of twenty-five women chosen from throughout the United States for outstanding
leadership and community service.

Aliana is also the founder of the Women's Leadership Institute and Latinas 100; two organizations dedicated to furthering the leadership capabilities of women and providing them tools for networking and professional development.

Education/Certifications
University of Texas at El Paso, Business Administration 
Harvard University, Executive Leadership Program 
Certified Facilitator: 7 Habits of Highly Effective People Certified 
     Empowerment Coach

Coaching & Consulting Services Provided
University of Texas at El Paso 1999- Present
Have provided services on an as needed basis. Provide coaching and consulting to leaders and their teams who are experiencing conflict and/or personnel issues. Numbers of sessions vary dependent on need.

Deloitte Consulting 2006- 2008
Member of coaching team contracted to provide services to senior partners. Iwas assigned 48 partners of the firm. Monthly calls for one year. Coaching focus was leadership mentoring developing the next generation of leaders.

El Paso Electric 2010- Present
Have provided services on an as needed basis. Provide coaching and consulting to leaders and their teams who are experiencing conflict and/or personnel issues. Numbers of sessions vary dependent on need.

Las Palmas Medical Center 2001 - Present
Have provided services on an as needed basis. Provide coaching and consulting to leaders and their teams who are experiencing conflict and/or personnel issues. Numbers of sessions vary dependent on need.

President, Positive Directions Co.
814 Wyoming Avenue 
El Paso TX 79902
915-838-1000  
Fax: 915-838-1002 
E: Mail: alianaapo@aol.com
Kathleen T. McGahran

Theresa McGahran

Leonard Greenhalgh

Aliana Apodaca

Dennis M. Coyne

Bradford L. Glass

Chuck Honnet

Myra Koutzen

Moises Swirski